Today we can say with confidence that almost all of us know what Black Friday is. It’s a great holiday full of discounts, stores offering highly promoted sales, and special shopping deals. This is the most profitable day of the year when customers shop and save a lot of money on multiple types of items and businesses earn from it.
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Every eCommerce website can be broken down into two main parts: the front end and the back end. The front end determines the user experience, including the images you see, the text you read, the site layout, and other elements of the user interface. The back end consists of the database, server, and everything that fuels the logic of a
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In recent years, online marketing has created such a wide range of opportunities that allow anyone to develop their own online business. Today, the vast majority of customers prefer to shop online more than in-store. During this long-running pandemic that is still not in retreat, people started to shop mostly online. This, in turn, contributed to the development of a
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By investing in online marketing, companies are looking to optimize ad spend. Moreover, it is important to do this effectively. However, the task is often difficult. A large number of advertising channels and traffic sources make them unclear about their effectiveness. After all, users come from different platforms. At the same time, the question of conversion remains open. Driven traffic
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A successful landing page that converts is not so hard to achieve. Your products, regardless of their quality, come after your landing page. In other words, if you have high-quality world-changing products on your website, you should first work on your landing page to be able to sell them. A convertible landing page is the one that attracts and at
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You have seen popups across the web, and you might even be using them in your own marketing. When used well, popups can be a powerful way to help you grow your email list, reduce website abandonment, and drive conversions. However, badly used popups detract from the user’s experience. They may disrupt the customer journey, create a bad sentiment, and
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It is a known fact that strong relationships are the foundation for great results and success in all areas of life. Developing strong relationships with different types of people in multiple areas means paving the way for building strong customer relationships. Building customer relationships is not an easy task. It requires your time and effort. Each and every action you
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If you are a part of the e-commerce world, you have definitely faced the problem of bounce rate at least once. And if you’re just about to enter this field, be ready to face the biggest “enemy” of your page- website bounce rate. What is a Bounce Rate on Ecommerce Website? The word “bounce” in itself means, that the visitor
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