In this pandemic time, the demand for online business has increased tremendously. Every customer prefers availing of online services, due to which the competition to turn online visitors into leads and then into potential customers is growing day by day. To stand out from the crowd, organizations are putting their best efforts into improving their website development process. This is all
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While unfortunate to note, popup advertising often gets a bad rap. For some, it’s invasive, distracting, and simply annoying. However, they don’t have to be! When used right, popups can make your website more engaging and can help enhance the overall experience of your visitors. No wonder many consider using popups as one of the best web design practices you
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Pop-Ups still show us astonishing results, not only for eCommerce but for any kind of website. If you are here, you are probably eager to find new creative ways to generate leads for your business and drive sales. You might have a whole digital marketing strategy that backs up your business, but how focused are you on popup design and
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Digital marketing has come a long way in just a few years. Marketers have discovered new and innovative ways to build strong relationships with their users through the most cutting-edge online strategies available today. When combined with proven SEO and social media platforms, your campaign turns into a highly effective branding strategy that will ensure that you receive the results
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Website visitor tracking is the process of examining the user activity on the website that has the potential to generate leads for your company or business. This is valuable information which then your sales and marketing teams will convert into revenue! Discovering about the journey of companies or individuals on your website via Website Visitor Tracking usually involves answering questions
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Hey you! Yes, you. Are you looking to promote your campaign to get higher Conversions? Then a website floating bar is the best way to do so. Why? It increases conversion rates by up to 845% (if done right) and is highly effective in driving sales to your brand. But, what is a website floating bar? Continue reading in order to
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In order to succeed and grow, a company needs to keep a very close eye on its customer retention rate. Keep in mind that an initial conversion costs five times more than retaining an existing customer. So, if you invest in retention as opposed to lead generation, you can significantly boost your bottom line. In this post, we’ll take a
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Malcolm Gladwell uses the term “tipping point” when he claims that in 2021 a personalization of marketing operations will be required and also achievable. The use of machine learning, artificial intelligence, and biometrics is leading to more personalized, targeted marketing experiences. A Westfield Shepherd’s Bush shopping mall in London is using facial recognition cameras throughout the building to gather information
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The world is getting digitally equipped in almost all aspects, whether it is business or marketing. The digital evolution in the business world has become very impactful, giving way to concepts like digital marketing. Digital marketing is the method to reach out to audiences in the internet world. It has many verticals to offer so that business people can fruitfully
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In the last decade, two words have fundamentally transformed the area of marketing which is digital marketing. First, digitalization is now pervasive and prominent in everyone’s day-to-day lives. Second, it has become a practical approach to target your audience and expands your company’s reach with little to no investment. Despite the difficult times of Covid-19, the year 2020 saw some
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