				{"id":3173,"date":"2021-05-27T19:17:10","date_gmt":"2021-05-27T15:17:10","guid":{"rendered":"https:\/\/popupmaker.com\/blog\/?p=3173"},"modified":"2022-05-26T17:05:55","modified_gmt":"2022-05-26T13:05:55","slug":"saas-marketing-explained-by-our-teammate","status":"publish","type":"post","link":"https:\/\/popupmaker.com\/blog\/saas-marketing-explained-by-our-teammate\/","title":{"rendered":"Monthly Hack by Our Teammate: SaaS Marketing Explained in 2 Minutes"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">Fields in marketing are parallel to the ones in the medical industry. You can be a professional doctor but don\u2019t have to specialize in aesthetic dermatology if you are a neurosurgeon, the same goes with digital marketing, you can be great at email marketing, and arrange perfect outreach but still don\u2019t know what the heck is SaaS Marketing and how to deal with it.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Today, one of our teammates, Tatev has prepared a short yet informative article on SaaS Marketing.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Here we go.<\/span><\/p>\n<h2><b>The Difference between Digital and SaaS Marketing<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Over the last 10 years, we have been discussing the differences between traditional marketing and digital marketing, but now, it\u2019s not timely so we shift to comparing digital marketing and the SaaS one.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">As a SaaS marketer, you\u2019d be challenged to promote and <a href=\"https:\/\/popupmaker.com\/blog\/popup-tips-increase-sales\/\">lead to sales<\/a> not the physical product but an online service and not once but repetitively, by ensuring a ling-time communication and relationship with your prospects and leads.<\/span><\/p>\n<p><span style=\"font-weight: 400;\">But let\u2019s stop for a sec and ask ourselves what we imagine or think of when we hear of SaaS, is it only about the tech industry? The answer is no. Most of our favorite brands are based on SaaS Marketing: Netflix, Slack, Spotify, MailChimp, and many more:<\/span><\/p>\n<h2><b>Why Should You learn of SaaS Marketing?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Because of or Due to Global Pandemic, SaaS Marketing has the potential to be the game-changer among all the other digital marketing fields and specializations. Many studies and surveys claim SaaS marketing to be dominant among digital marketing methods. A survey by Finances Online suggests that about 86% of companies will be running on SaaS by 2023:<\/span><\/p>\n<h2><b>How Can You Make Money using SaaS?<\/b><\/h2>\n<p><span style=\"font-weight: 400;\">Nearly every SaaS platform offers an affiliate program where you can make money by promoting the owner\u2019s business. Another #whf favorite source of revenue, isn\u2019t it?<\/span><\/p>\n<p><span style=\"font-weight: 400;\">More tips and hacks here:<\/span><a href=\"https:\/\/popupmaker.com\/affiliate\/\"><span style=\"font-weight: 400;\">https:\/\/popupmaker.com\/affiliate\/<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<h3><span style=\"font-weight: 400;\">\u00a0<\/span><b>3 Best SaaS Marketing Tactics to Use in 2021<\/b><\/h3>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Give away free but relevant and timely content<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><a href=\"https:\/\/popupmaker.com\/blog\/increase-sales-countdown-popup\/\"><span style=\"font-weight: 400;\">Use Countdowns<\/span><\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Organize joint webinars with gurus of your field<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use SM Platforms wisely:<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Use LinkedHelper<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">LinkedIn Premium<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Join Targeted Groups<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Share about Your Teammates, make your network part of your big family.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Search for traffic sources (by doing this you will jump into the consideration stage and <a href=\"https:\/\/popupmaker.com\/blog\/turn-website-visitors-real-customers\/\">converting them into conversion stage<\/a> prospects will be way easier.)<\/span> <span style=\"font-weight: 400;\">Some marketers call them purple clients, not going to comment on the name tho.<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Feel free to contact us in case of questions, or cooperation offers, we are open for international networking.<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">Learn more about the solutions we offer:<\/span><a href=\"https:\/\/popupmaker.com\/solutions\/\"> <span style=\"font-weight: 400;\">https:\/\/popupmaker.com\/solutions\/<\/span><\/a><\/p>\n<p>Check out our previous month&#8217;s hack <a href=\"https:\/\/popupmaker.com\/blog\/productivity-techniques-by-our-teammate\/\">here<\/a>.<\/p>\n<p><span style=\"font-weight: 400;\">If you need help:<\/span><a href=\"https:\/\/help.popupmaker.com\/en\/\"> <span style=\"font-weight: 400;\">https:\/\/help.popupmaker.com\/en\/<\/span><\/a><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">Should you have further questions, feel free to reach out: <\/span><span style=\"font-weight: 400;\">&#105;&#x6e;&#102;&#x6f;&#64;&#x70;&#111;&#x70;&#117;&#x70;&#109;&#x61;&#107;&#x65;&#114;&#x2e;&#99;&#x6f;&#109;<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p><span style=\"font-weight: 400;\">\u00a0<\/span><\/p>\n<p>&nbsp;<\/p>\n<div class = 'socialMediaOnEveryPost'>Liked the post? Go ahead and share it! \ud83d\ude09<div id=\"sgmbShare1-1\" class=\"sgmbShare jssocials-theme-flat sgmbWidget1-1\"><\/div><div class=\"dropdownWrapper dropdownWrapper1 dropdownWrapper-for-widget \" id=\"dropdownWrapper-for-widget\">\r\n\t\t\t\t\t\t<div class=\"dropdownLabel\" id=\"dropdownLabel-share-list\"><span class=\"sgmbButtonListLabel1\">Share List<\/span><\/div>\r\n\t\t\t\t\t\t<div class=\"dropdownPanel dropdownPanel1-1\">\r\n\t\t\t\t\t\t<\/div>\r\n\t\t\t\t\t<\/div><script>  SGMB_URL = \"https:\/\/popupmaker.com\/blog\/wp-content\/plugins\/social-media-pro\/\"; jQuery(\".dropdownWrapper\").hide(); SGMB_GOOGLE_ACOUNT = \"\"; <\/script><script type=\"text\/javascript\">\r\n\t\tjQuery(document).ready(function($){var widget = new SGMBWidget();widget.show({\"id\":\"1\",\"title\":\"Social\",\"options\":{\"currentUrl\":\"1\",\"url\":\"\",\"shareText\":\"\",\"fontSize\":\"16\",\"betweenButtons\":\"2px\",\"theme\":\"flat\",\"sgmbButtonsPosition\":\"bottomCenter\",\"socialTheme\":\"flat\",\"icon\":\"default\",\"buttonsPanelEffect\":\"No Effect\",\"buttonsEffect\":\"No Effect\",\"iconsEffect\":\"No Effect\",\"buttons\":\"{\\\"facebook\\\":{\\\"label\\\":\\\"Share\\\",\\\"icon\\\":\\\"default-facebook\\\"},\\\"twitter\\\":{\\\"label\\\":\\\"Tweet\\\",\\\"icon\\\":\\\"default-twitter\\\",\\\"via\\\":\\\"\\\",\\\"hashtags\\\":\\\"\\\"},\\\"googleplus\\\":{\\\"label\\\":\\\"+1\\\",\\\"icon\\\":\\\"default-googleplus\\\"}}\",\"roundButton\":\"\",\"showLabels\":\"on\",\"showCounts\":\"\",\"showCenter\":\"on\",\"showButtonsAsList\":\"\",\"sgmbDropdownColor\":\"\",\"sgmbDropdownLabelFontSize\":\"14\",\"sgmbDropdownLabelColor\":\"\",\"showButtonsOnEveryPost\":\"on\",\"selectedOrExcluded\":\"excluded\",\"showButtonsOnEveryPage\":\"\",\"textOnEveryPost\":\"Liked the post? 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You can be a professional doctor but don\u2019t have to specialize in aesthetic dermatology if you are a neurosurgeon, the same goes with digital marketing, you can be great at email marketing, and arrange perfect outreach but still don\u2019t know what the heck is SaaS Marketing and how<\/p>\n","protected":false},"author":9,"featured_media":3177,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":[],"categories":[1669],"tags":[1673,1672,1670,1671,1674],"yst_prominent_words":[587,899,59,502,114,165,920],"_links":{"self":[{"href":"https:\/\/popupmaker.com\/blog\/wp-json\/wp\/v2\/posts\/3173"}],"collection":[{"href":"https:\/\/popupmaker.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/popupmaker.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/popupmaker.com\/blog\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/popupmaker.com\/blog\/wp-json\/wp\/v2\/comments?post=3173"}],"version-history":[{"count":5,"href":"https:\/\/popupmaker.com\/blog\/wp-json\/wp\/v2\/posts\/3173\/revisions"}],"predecessor-version":[{"id":3598,"href":"https:\/\/popupmaker.com\/blog\/wp-json\/wp\/v2\/posts\/3173\/revisions\/3598"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/popupmaker.com\/blog\/wp-json\/wp\/v2\/media\/3177"}],"wp:attachment":[{"href":"https:\/\/popupmaker.com\/blog\/wp-json\/wp\/v2\/media?parent=3173"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/popupmaker.com\/blog\/wp-json\/wp\/v2\/categories?post=3173"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/popupmaker.com\/blog\/wp-json\/wp\/v2\/tags?post=3173"},{"taxonomy":"yst_prominent_words","embeddable":true,"href":"https:\/\/popupmaker.com\/blog\/wp-json\/wp\/v2\/yst_prominent_words?post=3173"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}